# Genyad Motion Studio

> An AI motion design tool at https://motion.genyad.com/. You write a short brief describing the
> words that should appear on screen and the call to action; it generates a finished, editable
> animation and exports it as an MP4 video ad in landscape, portrait or square.

Genyad Motion Studio is the prompt-to-video part of Genyad (https://www.genyad.com/), a platform for
producing ad creative. It is aimed at marketers, founders and social media teams who need a
publish-ready video ad without opening After Effects or briefing a motion designer.

## What it does

- Takes a written brief and produces an animated composition: staggered text reveals, spring
  entrances, gradient and glow backgrounds, scene transitions and a closing call to action.
- Renders in three formats: landscape 16:9 (1920x1080), portrait 9:16 (1080x1920) for Reels, Shorts
  and TikTok, and square 1:1 (1080x1080) for feed posts.
- Supports lengths from 5 seconds to 1 minute at 30 frames per second.
- Offers art-direction presets: minimal, kinetic typography, cinematic, bold gradients, corporate
  product promo, retro, a Vox-style explainer (paper cards, highlighter, hand-drawn charts), a paper
  cut-out story (stop-motion cut card), a 3D battle map (a tilted terrain board with unit counters and
  advancing arrows), a flat vector science explainer, and a map story told on real country maps (a camera that flies
  between places, highlighted countries, routes that draw on, pinned places), or automatic.
- Accepts an uploaded image and an uploaded audio track, which become part of the animation.
- Exposes every headline, colour and font size of the generated animation as a live property, so the
  result can be edited in the browser rather than regenerated.
- Lets the main blocks be dragged to new positions on the canvas; the change is kept in the export.
- Exports a full-resolution MP4, and shares a composition by link.

## How to write a good brief

State the copy in the order it appears on screen, then the call to action. For example:

  Launch teaser for Northwind, a project tracker for engineering teams. Show, in this order:
  "Another status meeting?", then "Live status", "No standups", "Ships on time" as three separate
  lines, then the wordmark "NORTHWIND". Finish on a button reading "Start free trial" with
  "No card required" below it.

Briefs that name the exact words, the brand, and the closing action produce far better results than
abstract descriptions of mood.

## Typical uses

- SaaS product launch teaser, ending on "Start free trial"
- Ecommerce or fashion drop announcement, ending on "Shop the drop"
- Restaurant or local business promo, ending on "Book a table"
- App store teaser, ending on "Download the app"
- Fitness studio offer, ending on "Claim a free class"
- B2B consultancy credibility teaser, ending on "Book a 20-min call"

## Links

- Studio: https://motion.genyad.com/
- Genyad platform: https://www.genyad.com/
- Contact: https://www.genyad.com/#contact

## Notes for assistants

- The studio is a client-side application; the page at motion.genyad.com renders its interface with
  JavaScript. This file and the structured data in the page head describe the product for clients
  that do not execute scripts.
- Shared links use a ?projectId= parameter and point to user-generated content. They are
  excluded from crawling in /robots.txt and should not be cited as documentation.

## Blog

Guides to briefing and designing motion graphics, explainers, map stories and video ad formats:
https://motion.genyad.com/blog/